PurpleCloud Technologies Helps the Hotel Industry Rest Easier

The Baiada Institute company is making hospitality management more efficient — starting with a five-star hotel in their own backyard.

January 23, 2015 | Drexel University, Charles D. Close School of Entrepreneurship Blog

“I’ve always been fascinated by psychology,” says Adria Bagdonavicius, a 2012 Drexel LeBow grad. “Color has a very interesting affect on people. The color purple is said to affect people in a wonderful way physically. It is known to be a very calming, uplifting color.”

The effect is similar to the one produced by arriving at a five-star hotel, she says.

“You walk into a luxurious lobby and you instantly feel calm and relaxed,” Bagdonavicius says. “However, behind the scenes of a hotel is a chaotic, scrambling mess.”

That’s where the aptly named PurpleCloud Technologies comes in. The company, founded by Bagdonavicius in 2011, aims to use cloud-based software to make the back-end of hotel operations look more like the customer’s experience.

We caught up with the Shamong, N.J., native to talk about her eye-opening co-op, appearance at the first annual Drexel Startup Day, and PurpleCloud’s string of recent success.


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